Process Photos
Vans - Develop Yourself
When looking at footprints in the dirt you can prominently see which shoe tracks are vans. It has taken Van's a long time to make their iconic shoe pattern recognizable around the whole world. So for my mini commercials, I focused on the viewpoint of a Polaroid camera. When taking a polaroid it takes a while to develop but after a while, that photograph is there forever. Almost like the tread mark of a vans shoe.